Theoretical Foundations of Attitude Change in Social Psychology
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Description
This exam focuses on the theoretical foundations of attitude change, emphasizing key theories in social psychology. Understanding these frameworks is essential for analyzing social influences in various contexts.
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Exam Details
Duration: 45 minutes
Prerequisites: Introduction to Social Psychology, Research Methods in Social Sciences
Key Topics
- Cognitive Dissonance
- Social Judgment Theory
- Elaboration Likelihood Model
- Persuasion Techniques
- Social Influence
Learning Outcomes
- Articulate Key Theoretical Frameworks
- Analyze Social Influences
- Evaluate Applications of Theory
Full Description
This exam examines the theoretical frameworks that inform the study of attitude change, focusing on seminal theories including Cognitive Dissonance, Social Judgment Theory, and Elaboration Likelihood Model.
Understanding these theories is crucial for comprehending how individuals adjust their beliefs and attitudes in response to social pressures, a key element in various fields such as advertising, politics, and health communication.
The exam will assess the student’s ability to articulate and analyze these core principles verbally, as well as their application in real-world scenarios within the context of social influence.
Students are expected to demonstrate their understanding through critical discussion, comparing theories and evaluating their relevance in contemporary social psychology.
Sample Questions
- What are the key components of Cognitive Dissonance Theory and how do they relate to attitude change?
- How does the Elaboration Likelihood Model explain variations in persuasive communication effectiveness?
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